Thumzup Media Corporation is a social media marketing and advertising technology company leveraging peer-to-peer recommendations and incentivized user engagement to promote brands via social media channels.

# Thumzup Media Corporation - Company Summary

**Business Overview:**  
Thumzup Media Corporation operates as a social media marketing and advertising technology company. Its platform focuses on leveraging peer-to-peer recommendations and incentivized user engagement to promote brands and products through social media channels.

**Core Operations & Services:**  
- Provides a proprietary advertising platform that enables users to earn rewards for sharing sponsored content on their social media profiles.
- Uses targeted digital marketing strategies to connect advertisers with consumers via social media influencers and everyday users.
- Offers a range of stock awards, options, and incentives to employees and directors to promote engagement and growth.

**Customer Base & Employees:**  
- Specific number of customers, users, or clients is not disclosed.
- Employee count is not specified in the filing.

**Financial Details:**  
- As of June 30, 2024, the total market value of voting and non-voting common equity held by non-affiliates was approximately **$11.79 million**.
- As of April 25, 2025, the company had **9,504,314 shares** of common stock outstanding.
- Revenue, net income, and detailed financial performance figures for 2024 or 2023 are not provided in the excerpt.

**Key Business Milestones:**  
- The company’s securities are listed on Nasdaq under the symbol **TZUP**.
- The company is identified as a smaller reporting company and an emerging growth company.
- It filed its annual report for the fiscal year ended December 31, 2024, but specific revenue and net income amounts are not disclosed in this document.

**Corporate Governance & Management:**  
- The Board of Directors consists of five members as of April 15, 2025.
- Key executives include Robert Steele (CEO) and Isaac Dietrich (CFO).
- The company emphasizes high standards of business conduct, with a structured corporate governance framework, including audit, compensation, and nominating committees.

**Note:**  
- No specific financial metrics such as total revenue, gross income, or user/customer counts are explicitly provided in the document. The summary strictly reflects the information given in the SEC filing extract.

Thumzup™ Media Corporation is a social media marketing company that empowers ordinary individuals to act as micro-influencers through its proprietary mobile application, the Thumzup® App, enabling authentic brand promotions.

# Thumzup™ Media Corporation Overview

**Company Name:** Thumzup™ Media Corporation  
**Incorporation Date:** October 27, 2020  
**Location:** Los Angeles, California  
**Securities Trading Symbol:** TZUP (quoted on OTCQB)

## Business Model

Thumzup™ Media Corporation operates within the social media marketing sector, focusing on connecting brands with consumers through its proprietary mobile application, the Thumzup® App. The core objective of the Company is to democratize social media marketing by allowing ordinary individuals, referred to as "Content Creators," to generate authentic promotional content about products and services. 

### Key Features of the Thumzup® App:

- **Platform for User-Generated Content:** The App incentivizes real people to post reviews, photos, and recommendations on social media, effectively transforming everyday users into micro-influencers.
- **Ease of Use:** Content Creators select a brand, capture an image, and post it to their social media accounts, which is then approved by brands for payment.
- **Monetization for Creators:** Creators earn a fee for their posts, supported by a user-friendly user interface that encourages participation.
- **Focus on Authenticity:** The App promotes genuine product endorsements from regular consumers rather than relying solely on professional influencers.

### Market Opportunity

- **Competitive Landscape:** The Company differentiates itself from traditional influencer marketing by targeting non-professional influencers and leveraging the gig economy.
- **Industry Growth:** The online advertising market is projected to grow from $208 billion in 2022 to $354.9 billion in 2026, creating opportunities for innovative marketing solutions like Thumzup.
  
## Business Metrics

- **Number of Customers:** As of the latest report, specific customer numbers are not detailed, but the platform operates on a service fee model that connects various brands with a wide array of consumers.
- **Employees:** The Company has four full-time employees and works with approximately sixteen independent contractors, along with seven part-time software developers based overseas.
- **Revenue:** For the year ended December 31, 2023, the Company reported a total revenue of **$2,048**, a decrease from **$2,421** in 2022, indicating minimal operational income.
- **Income:** The Company incurred a net loss attributable to shareholders of **$3,324,180** for the year ended December 31, 2023, which reflects an increase in losses compared to **$1,504,681** in the previous year. Operating expenses significantly outweighed revenue, totaling **$2,521,078** in 2023, marking a severe drain on financial resources.

### Financial Overview
- **Accumulated Deficit:** Approximately **$5,691,803** as of December 31, 2023.
- **Operating Loss from Operations:** **$(2,519,030)** for 2023.
- **Cash Balance:** **$259,212** at the end of 2023, reduced from **$1,155,343** at the end of 2022.

## Summary

Thumzup™ Media Corporation is actively working to reshape social media marketing by facilitating authentic engagement between brands and everyday users through its unique App. Despite facing significant financial challenges, the Company is committed to enhancing its platform and capturing a share of the burgeoning online advertising market.

THUMZUP MEDIA Corp

10-K / April 30, 2025

10-K / March 20, 2024

10-K / April 30, 2025

Thumzup Media Corporation - Company Summary