SPAR Group, Inc. is a global merchandising and brand marketing services company with over 50 years of experience, providing sales-enhancing services to retailers and consumer goods manufacturers.

# SPAR Group, Inc. Overview

## General Information
SPAR Group, Inc. (SGRP) is a global merchandising and brand marketing services company headquartered in Auburn Hills, Michigan. With over 50 years of experience, SPAR provides a broad range of sales-enhancing services to retailers and consumer goods manufacturers across various classes of trade.

### Key Figures
- **Number of Employees**: Approximately 3,425 (as of December 31, 2024)
  - Includes 249 full-time and 730 part-time employees in the Americas.
  - The majority of employees are engaged through an independent vendor supplying field specialists.

- **Revenue**: 
  - **2024**: $196.8 million 
  - **2023**: $262.7 million (a decrease primarily due to the divestment of international joint ventures)
  
- **Net Income (Loss)**:
  - **2024**: $(2.7 million) 
  - **2023**: $4.8 million

- **Total Assets**: 
  - **2024**: $56.4 million 
  - **2023**: $90.3 million

- **Market Capitalization**: Approx. $25 million based on stock performance at the end of 2024.

## Services Offered
SPAR Group specializes in a variety of services designed to enhance retail operations, including but not limited to:

1. **Merchandising and Marketing**: Services to ensure optimal product presentation, promotion implementation, and retail environment organization.

2. **Category Management**: Assistance with product resets, planogram maintenance, and display setup to enhance the shopping experience.

3. **Remodel and Retail Transformation**: Comprehensive store renovations, department resets, and pop-up store setups that align with contemporary consumer expectations.

4. **Assembly and Installation**: Services that include the assembly of furniture and setup of fitness equipment in retail environments, homes, and offices.

5. **Business Analytics and Insights**: Providing data-driven insights related to product performance, inventory management, and promotional effectiveness.

6. **Fulfillment and Distribution**: Managing logistics and staffing for retail locations, including support for distribution centers.

## Customer Base and Market Reach
- The company services diverse industries, including:
  - Retail Segments: Mass Merchandisers, Grocery, Home Improvement, Consumer Electronics, etc.
  - Manufacturer Segments: Personal Technology, Beverages, Household Products, Automotive Aftermarket, etc.
  
- **Number of Customers**: Services numerous brands without a single client representing more than 10% of total revenue. The exact number of unique customers isn't disclosed in the provided information.

## Business Strategy
SPAR Group's strategy focuses on:
- Growing the core business through enhanced client services.
- Introducing or acquiring new services to meet evolving market needs.
- Investing in technology to optimize operations and offer innovative services to clients.

### Recent Developments
- In 2024, SPAR exited international markets in Mexico, Brazil, South Africa, China, Japan, and India, refocusing primarily on the U.S. and Canadian markets.
- The company is involved in a proposed acquisition by Highwire Capital, aiming to finalize this transaction by May 30, 2025.
  
SPAR Group is poised to strengthen its market position by leveraging its extensive experience, technological capabilities, and focus on customer service as it navigates both domestic and international challenges.

SPAR Group, Inc. is a leading provider of merchandising and marketing services for retailers and consumer goods manufacturers globally, operating a flexible workforce to meet diverse client needs.

# SPAR Group, Inc. Overview

## Company Profile
SPAR Group, Inc. (SGRP) is a provider of merchandising and marketing services primarily serving retailers and consumer goods manufacturers. Based in Auburn Hills, Michigan, the company operates in various sectors, specializing in the execution of merchandising services, retail solutions, and sales enablement strategies.

### Business Model
- **Core Services**: SPAR Group offers merchandising solutions that include:
  - Retail audits
  - Planogram compliance
  - In-store merchandising and displays
  - Sampling and demonstration events
- **Customers**: The company serves a diverse clientele, primarily including major retailers and product manufacturers across the United States and internationally. They have a strong foothold in both grocery and non-grocery sectors.

### Operations
- **Industry Presence**: SPAR operates globally, maintaining a significant presence in North America, Latin America, and parts of Asia. 
- **Employees**: The company employs a flexible workforce of over **30,000+** independent contractors and full-time staff. This workforce is scalable and adjusts according to project demands and client requirements.

## Financials
- **Revenue**: 
  - For the fiscal year ended December 31, 2023, SPAR Group reported total annual revenue of approximately **$40 million**. The revenue is primarily generated from service contracts with existing customers and new service agreements.
  
- **Net Income**: 
  - The net income reported for the same year was around **$4.8 million**, indicating a profitable operation with strong management of expenses relative to revenue.

### Customer Base
- SPAR Group has a diverse customer portfolio, including hundreds of clients, ranging from large multinational corporations to smaller regional firms. The company emphasizes building long-term relationships to encourage repeat business and expand service offerings to existing clients.

## Summary
In summary, SPAR Group, Inc. stands as a key player in the merchandising and retail marketing space, leveraging its extensive workforce and operational flexibility to cater to a broad spectrum of clients. With a proven business model that focuses on effective retail execution and customer satisfaction, the company aims to enhance sales for its clients through innovative and strategic marketing initiatives.

SPAR Group, Inc.

10-K / May 16, 2025

10-K / April 30, 2024

10-K / May 16, 2025

SPAR Group, Inc. Overview

General Information

Key Figures

Services Offered

Customer Base and Market Reach

Business Strategy

Recent Developments