Associated Banc-Corp

Overview

• Type: Bank holding company registered under the BHC Act
• Headquarters: Green Bay, Wisconsin
• Status: Largest bank holding company headquartered in Wisconsin by total assets
• Business model: Relationship-driven banking and financial services

Corporate structure

• Bank subsidiary: One nationally chartered commercial bank (Associated Bank), headquartered in Green Bay, Wisconsin
• Trust subsidiary: One nationally chartered trust company, headquartered in Milwaukee, Wisconsin
• Other subsidiaries: 12 limited-purpose banking and nonbanking subsidiaries operating in the company’s four-state footprint
• Branch network: 184 banking branches as of December 31, 2025
• Footprint: Presence in Wisconsin, Illinois, Minnesota, and Missouri

Geography and footprint

• Primary markets: Wisconsin, Illinois, Minnesota, and Missouri
• Communities served: More than 100 communities

Segments and operations

• Reportable segments:
  • Corporate and Commercial Specialty
  • Community, Consumer, and Business
  • Risk Management and Shared Services
• Services: A broad array of banking and nonbanking products and services provided to individuals and businesses through Associated Bank and its subsidiaries

Scale metrics (as of December 31, 2025)

• Branch count: 184
• Communities served: >100